Join LinkedIn expert, Graham Aikin, for a practical introduction on using the social media platform as a marketing, business development, and lead generation tool. Aikin will deliver specific tactics as they relate to retirement plan advisors including: 

  • A step-by-step guide to writing an engaging LinkedIn profile that will resonate with your target market
  • How to use LinkedIn's free search features to find leads
  • The importance of utilizing the LinkedIn news feed to inform and educate your contacts, including best practices for posting content that will get you noticed
  • Questions from the audience

Climbing the Social Ladder: How to Leverage LinkedIn to Generate Leads

Wednesday, February 19th 2020 2:00 - 2:50 PM ET

When 

What

Who

Graham Aikin
Founder & CEO, HNW Social Media Solutions 

Graham Aikin has worked in the wealth management industry for over 16 years (primarily as a senior private banker with Coutts & Co in London) and for the last 8 years has been running his own consultancy that provides LinkedIn and business development advice to advisors and wealth managers. He has trained over 5,000 advisors to date and his clients include 8 out of the top 10 largest wealth managers in the UK. He is currently working with the likes of UBS, Merrill Lynch, Schroders and Investec.


Deanna Uzarski - Moderator
Senior Marketing Associate, Vestwell

Register